JLC LIVE Conference Program: High Energy, High Returns

May 05, 2011 - Dallas, TX


Residential construction professionals converged on the Rhode Island Convention Center March 23 - 26 eager to learn and do business. The re-vamped 2011 New England event provided attendees with more exhibits, new show features and an expanded conference program. Over 55 business topics on sales, estimating, social networking and marketing comprised the 2011 conference program.

Rising energy prices generated increased demand for topics on maximizing energy-efficiency to improve a home’s performance – nearly30% of this year’s courses fell under the Energy and Building Performance Track and almost all were fully attended. This year’s conference also offered the EPA, MA, RI RRP Lead-Safe Renovator Training, plus four other classes on lead. An Add-On Technology Pass was introduced, which provided attendees with a package of five classes and unlimited two-day exhibit hall admission at an introductory price of $140.00.

“The high energy level at this year’s conference combined with the positive feedback on the course content re-affirmed the conference program’s mission of providing education as an investment in themselves, their employees and their own futures,” reflected Sherry Daniels, Conference Manager for JLC LIVE Residential Construction Shows. “It was great to see so many returning attendees and to meet new ones. I applaud those who came to learn new strategies and techniques for growing their businesses.”

Paul Gianni of A-1 Capitol Improvement started coming to the JLC LIVE conference program four years ago when his business was struggling and attributes much of his success to the JLC LIVE conference program he has attended every year since then. “[JLC LIVE] showed me how to negotiate with customers, how to keep my price level where you want it - and even bring it up… Because JLC taught me how to do marketing,…now we just worry about saving time and being For Immediate Release more efficient with the customer, being neater. We’re buying more tools…. Our company is just expanding amazingly – thanks to JLC LIVE.”

After Conference Sessions, each day wrapped with a special networking event – a Happy Hour and Dinner at Ardeo’s on Wednesday; “Laugh & Learn” Happy Hour moderated by Sal Alfano of Remodeling Magazine on Thursday; “Rock and Blues” Welcome Party on Friday at the Rhode Island Convention Center; and Complimentary Beer in the Exhibit Hall on Saturday at noon.

When the show closed Saturday afternoon, many conference attendees were still in the classrooms continuing to tap into the speakers’ expertise on growing their businesses. The excitement and buzz of this highly anticipated annual regional event translated into a total verified attendance of 6,942 (9% increase over the 2010 event) and 206 exhibiting companies (a 15% increase over the 2010 event). To see videos and interviews from this year’s event, visit

Mark your calendars for JLC LIVE New England 2012 taking place at the Rhode Island Convention Center in Providence, RI. The Conference will run March 21-24, 2012 and the Exhibits will be held March 23-24, 2012. JLC LIVE is officially presented by the Journal of Light Construction, Remodeling Magazine and Tools of the Trade. For more information about JLC LIVE and related industry events, please visit

About Hanley Wood
Hanley Wood is comprised of four platforms: Business Media, which publishes more than 30 magazines, featuring Builder, Remodeling and Architect magazine, along with related Web sites, e-newsletters, and conferences; Exhibitions, which produces marquee events such as World of Concrete, bringing residential and commercial construction professionals face-to-face with manufacturers, suppliers, distributors, and service providers, and also manages events in other industries; Market Intelligence, which collects and aggregates proprietary data sets that capture hundreds of pieces of profile and material information about housing developments in more than 75 housing markets; and Marketing, which plans, creates, and executes strategic and integrated marketing solutions for its clients. Visit

Press Contact  |  Katie Lewis  |  972-536-6312